Scott Miller graduated from Champlain University with a degree in Game Design. He recently interviewed for a job with a software company to design games for XTbot Inc. The hiring manager called Scott and offered him the job with a starting salary of $35, 000. Scott has read in Jobs Inc. magazine that the average starting salary for a new hire in the gaming industry is $45,000.
Scott has asked you for advice on how to negotiate for a higher salary. Based on the readings from the text about the negotiation process along with any research you may have conducted in the Kaplan library, provide Scott with a step by step explanation on how he should proceed.