Rules of jay conrad levinson guerilla marketing
Please assist with the given problem. Provide at least 400 words.Jay Conrad Levinson's 'Guerilla Marketing' book: provide three rules including a definition of each and give an original example of each.
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Companies face many challenges when making crucial decisions to expand. The question can be either one of market specialization or product specialization.
Problem 1: What are the risks of knowingly excluding a group from a specific marketing/feedback campaign or message? Problem 2: How can these risks be mitigated? Give specific examples.
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Provide two examples, either from personal experience or well-publicized cases, of companies that have made cultural assumptions of a particular target market or demographic group that have resulted in failure.
Jay Conrad Levinson's 'Guerilla Marketing' book: provide three rules including a definition of each and give an original example of each.
Blues Corporation is considering shifting its European production facility from western Germany to eastern Germany. There are two key factors motivating this shift. First, the labor cost is lower in eastern Germany.
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Question: How has technology affected marketing? What types of activities, efforts and strategies does it make possible or more effective? Are there any types of activities, efforts or strategies which have been inhibited by technology?
What are some of the ethical considerations that marketing professionals face? How do these situations develop, and how should they be addressed?
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