Discussion: "Start-Up of Blissful Gardens"
Respond to the following:
• Review the Case Study: Start-Up of Blissful Gardens. Next, suggest two marketing goals for the facility that Ms. Remedios could implement.
• Take a position on which of the three types of market targeting strategies (single-offer, mass-market coverage, single-segment concentration, or selective specialization) would work best for this start-up. Provide a rationale for your position