Assignment:
Please read the attached Case "The Ripple Effect of Supermarket Wars: Aldi Is Changing the Markets in Many Countries." Write a 1 page summary by answering the following questions:
1. Decide if Aldi is more likely to respond to any strategic actions Amazon might initiate through Whole Foods, or
2. If Amazon through Whole Foods is more likely to respond to any strategic actions Aldi takes. Be prepared to justify your decision.
3. In a competitive rivalry sense, explain the actions (strategic and/or tactical) you believe Walmart and Costco will take to respond to Aldi's intentions to have 2,500 U.S. stores by 2020