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Review a case-apple versus samsung

Discussion:

Review a case: Apple versus Samsung: The Battle for Smartphone Supremacy Heats Up anmd discuss below:

Q1. Do you own a smartphone? If so, which brand did you buy, and why?

Q2. Should Apple introduce a lower-cost iPhone to attract consumers who are not willing or able to pay a premium for an Apple device?

Q3. Do you think Apple can continue to grow by developing breakthrough products that create new markets, as it did with the iPod, iPhone, and iPad?

Q4. How has Samsung's global marketing strategy enabled it to compete so effectively against Apple?

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