Research and its characteristics


Question 1: Define the term Research and its characteristics. Also describe any seven types of research.

Question 2: Describe the different types of Consumer and Business to Business (B2B) market research.

Question 3: Describe the various methods of Sales Analysis and forecasting in estimating the present market demand.

Question 4: Describe the various methods of Probability sampling methods in detail with illustrations.

Question 5: Describe the process of sampling and classification of non-probability sampling methods.

Question 6: Describe the features of online marketing research and its types.

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Marketing Research: Research and its characteristics
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