1. Reminding us that there are many communication? mediums, Gene confides that he uses email and blogs to send short client messages. Thinking about the common media and channel options discussed in the? chapter, in which of these do email and blogs? belong?
A. Written? medium, digital channel
B. Visual? medium, digital channel
C. Visual? medium, print channel
D. Written? medium, print channel
E. Oral? medium, digital channel
2. Gene stated that you? shouldn't even start writing if you? don't have a goal in mind. Which component of the writing? process' "Step? 1: Planning Business? Messages," outlined in the? chapter, is he? referencing?
A. Revising your message
B. Selecting the right medium
C. Defining your purpose
D. Gathering the information
E. Developing an audience profile
3. Gene realizes that he should communicate with his corporate customers differently than his retail customers. In doing? so, he is illustrating his understanding of which part of the writing? process' planning? step, discussed in the? chapter?
A. Defining your purpose
B. Revising your message
C. Gathering the information
D. Selecting the right medium
E. Developing an audience profile