Write a 350- to 700-word paper (Microsoft Word) using APA guidelines, with at least one reference and the appropriate in-text citation, to describe Amazon's strategy. Discuss whether the company is moving away from its core competency of being a leading online retailer. Discuss whether this is a wise strategy and address the following: Describe the components of the Amazon database and how Amazon uses each component. What data management issues may be encountered by Amazon? Describe the relationship amongst data, information, and knowledge, and how Amazon addresses each. You must have at least one appropriate reference along with the correct in-text citation.