Read the following Article "IPhone 6 Recharges Apple's Growth - WSJ - WSJ.pdf" and address the issue of:
According to your own analysis, why has Apple been able to defy all these predictions of doom? What is Apple doing and what has Apple done in order to sustain a competitive advantage that many people thought was not sustainable?
Attachment:- IPhone 6 Recharges Apple’s Growth - WSJ - WSJ.pdf