QUESTION
E-Marketing is the use of digital technologies to help promote and sell goods or services. It is described as a revolution for the marketing industry.
(a) List and briefly explain five benefits specific to e-marketing.
(b) Explain three ways to promote a website.
(c) What are the limitations and advantages of using email to reach potential new customers?
QUESTION
Information System influences the way a business operates and calls for an in-depth re-organisation of the way business is done in order to adapt to the information system implemented. Discuss.