Read case study (Sullivan Ford Auto World) and answer below questions:
Question 1: With reference to the case study, provide one example with a paragraph of not more than 5 lines, which clearly illustrates a link between topics or concepts drawn from at least 2 modules you have studied. (CRM & SWOT)
Question 2: How does marketing cars differ from marketing services for those same vehicles?
Question 3: What advice would you give to Carol on future strategy for the business?