Problem
Imagine yourself in the role of city manager, CEO, or spokesperson during a crisis situation. Example of a news conference essay that includes the following components: an introduction and description of your crisis, including the stage of the crisis at which the press conference is taking place, a description of what type of relationship you would want to have with certain types of media at this point and what you could do to establish that relationship, a summary of how you will conduct a press conference, including what types of media will attend, who will manage the start and finish of the conference, and who will be the designated spokesperson, and three trick questions that the reporters may ask in this particular situation; provide your planned answers to these trick questions.