Question: Provide two examples (that are NOT in the book) of products or services aimed at each of the following bases of segmentation:
a.) geographic,
b.) age,
c.) gender,
d.) family life cycle,
e.) psychographics,
f.) benefit, and
g.) usage rate.
That will be 14 examples total--so of course you can use different products each time if you would like. Do not just list the examples, but provide a brief explanation as to why each example fits in that category or segmentation base.