Homework: SWOT Analysis
In this homework, you will perform a SWOT Analysis of one of the following Texas based companies: Armadillo Brewing Company (Denton), Ricos Products (San Antonio), or Sysco Corp (Houston). You will do secondary research to learn about the company and their industry.
Then, you will put together a formal, well written paper, to be submitted in Canvas by the due date.
Instructions: simply create a new Word document and include a write up that includes the sections below. Submit your finished product in
Canvas.
This homework includes the following sections:
Introduction
Provide a brief paragraph that introduces your chosen company. Who are they? In what industry do they operate?
The SWOT
a. Strengths: those things the company does well
b. Weaknesses: those things the company does not do well
c. Opportunities: trends or facts outside the firm that could benefit the company
d. Threats: trends or facts outside the firm that could harm the company
For each SWOT category, you must identify at least three items. You must also list them in bullet point format, and provide a blank line (double space) between categories.
Analysis of SWOT
a. Matching strengths to opportunities
b. Conversion of weaknesses and threats
You must provide ideas for addressing the parts of your SWOT. Create one section for matching strengths to opportunities. Discuss how the company can use the strengths to capitalize on the opportunities. You should discuss every single identified opportunity. Then, create another section to discuss how the company can convert the weaknesses and threats into something positive. You should discuss every single identified weakness and threat.
Format your homework according to the give formatting requirements:
a. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
b. The response also includes a cover page containing the title of the homework, the course title, the student's name, and the date. The cover page is not included in the required page length.
c. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.