Provide a strategic impact on the business


Problem: An executive in your company has proposed a new information system that may provide a strategic impact on the business by gathering data on competitors' customers.

Write 4-6 paragraphs that answer the following questions:

1. What ethical problems could this system create?

2. Does it matter whether the customers are individuals or businesses?

3. Does it matter what type of information is being gathered? (i.e., purchase patterns versus contact information).

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Strategic Management: Provide a strategic impact on the business
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