Learning objectives and graduate skills tested
1. demonstrate an understanding of the key drivers and challenges faced by digital enterprises that include infrastructure, business processes, social media, consumer behaviour and global markets and firms (Problem solving)
2. demonstrate the ability to research and critically evaluate existing, new and emerging technologies to gain an understanding of their business application for transforming digital enterprises (Academic, professional and digital literacy)
3. demonstrate the practical skills required to formulate and evaluate a coherent strategy for a digital enterprise, develop a functional business website based on this strategy and document and critically evaluate the end-product (Problem solving).
4. demonstrate the ability to write effectively in a clear and concise manner in report style for senior management (Written and oral communication)Assignment 4 specifications
This Assignment 4 builds on the research and analysis conducted for your proposed e-commerce strategy and preliminary prototype e-commerce built in Assignment 2. Assignment 4 consists of THREE tasks.
TASK 1 - Assignment 4 Journal
In this task you are required to maintain a journal that lists, describes and reflects on the activities and research associated with from the start to completing Assignment 4. You submit the completed journal as Task 1 of this assignment 4.
TASK 2 - Prototype E-commerce website
Develop and populate the prototype e-commerce website for which you prepared a strategic analysis and preliminary prototype e-commerce website using Joomla in Assignment 2 based on the business model and category assigned to you in Assignment 2.
Your e-commerce website should contain, at a minimum, the following functionality:
1. An aesthetically pleasing, easy- to-use interface
2. A product catalogue
3. A shopping cart
4. An order form and payment interface
5. Customer registration
6. Discussion forum
7. Business policy statements on security, privacy, confidentiality and refunds and returns
Task 2 will be assessed for completeness and working functionality based on an inspection of your e-commerce website (you are required to provide the URL of the Joomla!3 website that was assigned to you for Assignment 2 and Assignment 4).
TASK 3 - Business Case Report for your e-commerce strategy
You are required to provide a business case for the e-commerce strategy you implemented for your organization and reflect on your experiences and insight arising from the development of the accompanying e-commerce website in terms of the following:
1. Describe the e-commerce website features and functionality that have been implemented in Task 2. (500 words approx.)
2. List any additional features incorporated in your website over and above the specified requirements (200 words approx.)
3. List any essential features not implemented in your e-commerce website and describe any major deviations from your original plans
outlined in Assignment 2 (400 words approx.)
4. Describe the features that are likely to be implemented in your e-commerce website in the next phase of the development process to further enhance the usability and functionality of your e-commerce site, and how you would use the Joomla CMS to facilitate this (400 words approx.)
5. Provide a site map of your e-commerce website in the form of a tree diagram that shows hierarchical structure of your e-commerce website.
6. Briefly describe and reflect on the challenges encountered in using Joomla! as the development environment for your e-commerce website (400 words approx.)
7. Describe how you will address security and privacy issues in your e-commerce website (500 words approx.)
8. Describe how you will address backend system integration and legacy system issues associated with your e-commerce website (500 words approx.)
9. List and briefly describe the hardware and software required to establish your e-commerce website as a live and fully functional entity, and provide a table of the estimated costs (hardware, software, human resources, ongoing maintenance, etc.) (400 words approx.)
10. Provide and justify a plan for a live implementation of your proposed e-commerce web site including a prioritised timeline in a table (400 words approx.)
11. Identify and describe the expected benefits that will arise from implementing your e-commerce website (400 words approx.)
12. List and briefly describe how you used any online resources (include url links) to research and build your e-commerce site for this assignment (400 words approx.)