Project Proposal: The project proposal is a two-page document, and will outline the new product, service or concept you plan to launch. The document will include the following:
- List of group members
- Brief description of the product / service / concept you plan to launch
- Rationale for the selection (e.g., product needed by university students we spoke with; Moms have found current service levels of a particular type of baby service frustrating; young professionals are looking for this type of entertainment).