Question1. Write down the elements of market segmentation.
Question2. Explain the factors influencing marketing mix.
Question3. Describe the various techniques of pricing?
Question4. What do you understand by the term product Life cycle? Describe its different stages.
Question5. Illustrate out the various functions of marketing.
Question6. What are the goals of personal selling?
Question7. Describe about the buying formula theory.
Question8. Explain the significance of local sales meetings.
Question9. Describe the steps in collaborative selling.
Question10. List the merits of choosing a sales carrier and also its merits of it.
Question11. How can consumer goods be categorized?
Question12. What do you understand by the term products elimination?
Question13. What are the barriers to new product development?
Question14. What do you understand by the term branding? Describe the brand building process in detail.
Question15. Explain the term Labeling and describe its kinds. Illustrate the merits and demerits of labeling.