Question: Peter founded Cheezy Pizza in Illinois. Over time, Peter opened more and more locations throughout the state. He knew he could expand further, but he did not want to take the risk or responsibility. Hence, he decided to sell the license to own and operate pizzerias under the brand name Cheezy Pizza to independent owners. In return, he charged them with an initial fee and a small share in the monthly profits. In this scenario, Peter is a(n) Question options: trade creditor. franchisee. angel investor. franchiser. venture capitalist.