Problem regarding commercials for the brand, Marketing Management

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Problem regarding commercials for the brand

Problem: Subaru brand has paid for advertisement minutes in Bravo TV. Instead of running their commercials for their brand, they use their advertisement minutes to show a thank you message to frontline workers during Covid-19 pandemic. In this act they are considering the ----------- . Question options: 1) publics in the microenvironment 2) customers in the microenvironment 3) competitors in the microenvironment 4) suppliers in the microenvironment

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Marketing Management: Problem regarding commercials for the brand

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