Problem concerning expanding distribution channels, Marketing Management

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Problem concerning expanding distribution channels

Problem: HomeComfort, a furniture retailer, decides to expand its distribution channels by partnering with online marketplaces and opening new stores in suburban areas. Statement: "Expanding distribution channels to include both online marketplaces and new suburban stores will enhance HomeComfort's market reach and sales." • True or False?

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Marketing Management: Problem concerning expanding distribution channels

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Marketing Management: Problem concerning expanding distribution channels

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