Assignment -
Prepare the Marketing Plan for the company Uber.
Marketing Plan include following points -
- Revenue Plan
- Marketing and sales budget and marketing ROI
- Marketing profit Plan
- Break-even analysis and risk assessment
- Projected income statement
References -
1. This Is Uber's Biggest Problem By ADAM LASHINSKY
2. Uber, Lifting Financial Veil, Says Sales Growth Outpaces Losses - The ride-hailing giant opens up about its financials for the first time in an interview with Bloomberg. By Eric Newcomer.
Note - You can use any website of your choice for the reference.
Attachment:- Assignment Files.rar