Assignment: Export Company Profile
Youare to prepare a profile of a Canadian exporting success story. Find a company that succeeded to findamarket for their products in one or more international markets. Your profile should include:
• An introduction of the company, including background, and the demand for it's product inachosen foreign country
• Target market in the foreign country (e.g. location, demographics, psychographics, etc.)
• Marketing mix used (4Ps): Product, Price, Place, Promotion.
• SWOT analysis: Strengths, Weaknesses, Opportunities, Threats
• Relevant foreign government regulations that applied to the product(s)
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.