Assignment:
The Product Life Cycle
Review the stages of the Product Life Cycle and address the following in a 1 to 2 page document:
- What are two products that you consider to be in the Growth stage of the Product Life Cycle and why?
- What are some of the potential threats to the success of both companies during this stage?
- Develop a strategy and creative approach that can be taken to help both products continue to succeed during their next life cycle phase.