Congratulations! You've just been hired as digital marketing manager of our brand: Arcano Restaurant.(www.arcanobcn.com) As you know, we are a local restaurant in Barcelona city, and we don´t sell online any service or product. we are using exclusively primary good to produce the best experience that we buy from direct manufacturers. Your first task with us is to critic the new website, and consider the web positioning in this part of the city.
Please advice us on the aspects we need to consider in order to have the best possible website. Taking into account our competitors in the citi, similar restaurants in the area and what strategies shall we take? Shall we implement SEO? How?
Please prepare a document with as many details as possible. We are not internet savvy people so, the more details and the more explanations, the better.