Please carefully read the Century National Bank case. It starts on page 136, and continues on pages 253 and 324. Read each part carefully, all the information you need is in the case.
After you have read the complete case, your task will be to generate a memo to the bank president and your supervisor (their names are in the case). Remember, your writing must impress: proper spelling, capitalization, and grammar are critical. Make sure the document nicely flows from one element to the next. Don't just throw facts at the page and hope they "stick." You are providing information that someone can use to sell a product or service. They are depending on you. A poorly written report means, "You're Fired!"
Your memo should be written using Microsoft Word 2007 (save as a "docx" file). Use 12-point font, Times New Roman, 1 inch margins on all four sides of the page, 1 and 1/2 spaces between lines or double spaced. (You may need to adjust your word processor setup). Save your file as firstInitialLastName_TermPaper.docx. Your graphs and charts should be made using Excel, and transferred to Word using copy and paste. Your document will need to be long enough to adequately answer all the questions. (Yes, proper formatting will count.)
In your memo, answer all the questions posed through out the entire case. Be sure to completely explain and interpret your results, using terms and concepts we have studied in the course. At the end of the document, summarize your findings, and present possible next steps for the bank. Your next steps will need to be grounded in the data.