Please briefly summarize the interview and describe the key


After watching the interview with Joan Schneider and Julie Hall, please answer the following questions.

Title: Lessons from New Product Launches--Cell Zone to iPad

Video link: https://www.youtube.com/watch?v=TW4g32BW5oY

1) Please briefly summarize the interview and describe the key discussion of the interview.

2) Link the key discussion to what we have covered until now.

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Marketing Management: Please briefly summarize the interview and describe the key
Reference No:- TGS01140056

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