Plan separate advertising executions for a cosmetics


Q1. Describe your extended self - the possessions and their attributes that relay your identity. Include all four (4) levels of the extended self: individual, family, community, and group. For each level, discuss three (3) possessions to include each possession's attributes and explain what that possession means to you and/or expresses about you. Your Activity responses should be both grammatically and mechanically correct, and formatted in the same fashion as the Activity itself. If there is a Part A, your response should identify a Part A, etc. In addition, you must appropriately cite all resources used in your response and document in a bibliography using APA style. (A 3-page response is required.)

Q2. Plan separate advertising executions for a cosmetics product that targets the Believer, Achiever, Experiencer, and MakerVALS2 types. How would the basic appeal differ for each group? Describe. (A 1½-page response is required.)

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Marketing Management: Plan separate advertising executions for a cosmetics
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