1. I have to choose a product and a target foreign market. (pick one)
2. Plan a realistic market launch (from introduction through stabilization of operations). "Launch" applies to your target market, where you want to sell your product.
3. Select a product (not a service) - real or imagined that will be launched in a country other than the United States. The product may be produced in the US, in your target market, or elsewhere.
4. Submit a brief discussion on the topic choice and the product selection. Remember, this is just a initial proposal.
5. Provide two to three paragraphs including your topic selection, product, and target foreign market. You will also need to provide a short reference list (5 sources minimum) and at least 3 of the 5 sources need to be a scholarly source.
Things to Remember!
• Your proposal should be about 2-3 paragraphs (not including title page)..
• Format the proposal according to APA guidelines, double-spaced, Times New Roman 12-point font, with one-inch margins..
• Include a reference list.