Case Scenario: Your large health care organization has been asked to take over a mobile mammography company that has been serving rural communities in Arizona and southern New Mexico. This has come as a surprise to the CEO, who recently joined your health care organization from another state. He is unfamiliar with the geography as well as the concept of a mobile mammography unit. He asks you for an executive summary outlining potential leadership challenges to success.
I need an executive summary of the community outreach leadership challenges presented by the mobile mammography community project.