Assignment: Marketing Proposal
Now that you have selected a company (with instructor approval), you need to determine the marketing opportunity that you want to pursue for your organization. Using the competitor research you conducted last week, create a proposal for a new product or service that you, as chief marketing officer, would like to pursue to generate growth for your organization. Write a one-page proposal in concise business writing, outlining three potential opportunities you would like to pursue.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.