Question 1: What deficiencies, if any, are there when companies management decisions only consider the effect of the "bottom line"? Provide an example from your accounting experiences if possible.
Question 2: What are some non-financial performance measures?
What do they tell us about the performance of an organization? Why is it important for managers to include non-financial performance standards in their analysis of their operations?
Question 3: Describe the three broad functions that manager's activities and responsibilities are classified into and provide an example that you are familiar with in each of these functions.