Netflix- The Movie Rental Industry
- Assess how technology and the changing demands of customers have impacted the movie rental business.
- Suggest a strategy for Netflix to prevent a new entrant into the marketplace and demonstrate its effectiveness.
- Determine any new products in this marketplace and the potential impact to Netflix's market share
-Determine Netflix's current strategy and determine if the strategy is sustainable.
- Identify a Netflix strength and suggest how this strength may be leveraged in the marketplace to ensure a competitive advantage.
- Predict the future of the movie rental industry. Provide support for your prediction.