Multinational and global markets


Select one of the 4Ps of marketing and discuss how it may be adapted for various multinational and global markets. Give real-world examples of adaptations. For 2-3 markets of interest to you, describe and explain the adaptations.

Draw conclusions from the results of your peers' research, ask questions, provide statements of clarification, specify a point of view and your rationale respectfully challenge a point of discussion, and/or draw a relationship between one or more points of discussion.

All written assignments and responses should follow APA rules for attributing sources.

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Marketing Management: Multinational and global markets
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