Mission statements to inform stakeholders


Please read below and write rebuttal argument.

As stated in the text, “A key purpose of vision and mission statements is to inform stakeholders of what the firm is, what it seeks to accomplish, and who it seeks to serve.” (Hitt, Hoskisson, & Ireland, 2013) The vision statement is used to describe in a short succinct blurb where the company wants to go in the future, and the goals that they wish to achieve. The CEO along with the assistance of others develops this statement, and it is supposed to reflect what the company is doing internally, and how they would like to be perceived externally.

Microsoft’s previous mission statement was “Put a computer on every desk and in every home”, they recently changed it in 2013 to “Create a family of devices and services for individuals and businesses that empower people around the globe at home, at work and on the go, for the activities they value most.” Which they have shortened to “Create a family of devices and services for individuals and businesses.”

Samsung has a very short and to the point mission statement. It states, “Inspire the World, Create the Future.” Their main goal is to provide an excellent product, a satisfied customer, and maintain their integrity and prosperity while promoting change.

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Accounting Basics: Mission statements to inform stakeholders
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