Assignment:
Honda USA is interested in learning what its 550 U.S. dealers think about a new service program the carmaker provided to dealers at the beginning of last year. Honda USA wants to know if the dealers are using the program and, if so, their likes and dislikes about it. The carmaker does not want to survey all 550 dealers but hopes to ensure that the results are representative of all dealers.
a. What sampling plan should be used?
b. Why?
Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.