Question 1) Find an article that describes a firm's new strategic direction such as a merger, strategic alliance, entrance to a new market, or product, etc.
- This is the article I found...
Article name: Microsoft's Push Into Gesture Technology
Website:
https://www.heraldtribune.com/article/20101030/ZNYT01/10303002/2055/NEWS?Title=Microsoft-x2019-s-Push-Into-Gesture-Technology
Question 2) Your goal here is to analyze what is happening and what may be the motivations behind the strategic action.
Question 3) You should also identify the pros and cons of the action based on what we have learned.
Question 4) Should be a quick summary, and identify any shifts in the Macro or Micro environment that might be contributing to the strategic action.