Assignment:
Q1. How do marketers measure the effectiveness of advertising? (AACSB: Written and Oral Communication)
Q2. How are public relations handled by businesses in your country? (AACSB: Written and Oral Communication)
Q3. Discuss the major public relations tools and the role played by the Internet and social media. (AACSB: Written and Oral Communication)
Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.