Measuring amount of sales production


Assignment:

Suppose someone said to you, “The only real measure of a salesperson is the amount of sales produced.” How might you respond?

The company has sales of $25 million, and sales are expected to grow by 15 percent next year. Would you recommend that the company switch to its own salesforce? Why or why not?

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: Measuring amount of sales production
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