Assignment:
Read the chapter: Markiting sales management decision
case: Profood supply company
Answer the givin following questions:
Question 1: How likely is it that Jon Menzes will be successful in the short turm with this strategy?
Question 2: What are the longer-run implications of this for Jon Menzes and Profood?
Question 3: If you were Emily Lewis, what advice would you give Jon?
Attachment:- Markiting sales management decision.rar