Marketing strategy is often more evolutionary than, Operation Management

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Marketing strategy is often more evolutionary than

HOT MARKETING TRENDS FOR 2014 Anonymous. DM News; New York36.1 (Jan 2014): 20-24.

Marketing strategy is often more evolutionary than revolutionary. But marketers caught offguard when major transformation hits may be blindsided by the competition. Trend watching is crucial to seizing opportunities that change brings. Correct? Why?

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Operation Management: Marketing strategy is often more evolutionary than

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