Assignment: Marketers believe that the decision-making process begins with a consumer's need recognition. Not everyone agrees. How would you answer critics who believe marketers can force people to buy things they don't want?
Rubric: Clear introduction stating your point of view in the first paragraph. Supports your point of view with at least 2 reasons in the second and third paragraphs. Reflects erudition, an in-depth analysis of the assignment, outside source material with proper citation.