Problem: Conduct and gather market research on the Australian organic cosmetic company Sukin based on the critical success factor below:
Critical Success factor:
Market Research and Adaptability
- Market Monitoring: Regularly conducting market research to stay informed about consumer trends, competitive landscape, and regulatory changes.
- Agility: Being adaptable to shifts in consumer behavior, preferences, and emerging market opportunities, allowing for timely adjustments in product offerings and strategies.
- Regulatory Compliance: Staying updated with industry regulations and compliance standards, ensuring products meet safety and quality requirements.
Note: Use Harvard referencing for citations and have a reference list