Two managers are debating the consequences of adding something - we'll call it "Component X" - to their firm's product-service bundle. Pat says that adding Component X is going to really improve the firm's business. Francis says that adding Component X is necessary just to keep up with competitors. If Pat is right, that means Component X is a(n) ____________. If Francis is right, that means Component X is a(n) _______________.
A. Order-winner; order-qualifier
B. Order-qualifier; order-winner
C. Order-quantifier; order-qualifier
D. Advantage-sustainer; advantage-eroder
E. Advantage-eroder; advantage-sustainer