Maintain the company list prices on its shoes, Marketing Management

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Maintain the company list prices on its shoes

Question: The New Balance company might attempt to require its dealers to maintain the company's list prices on its shoes and to avoid offering discounts to consumers. This is an example of _____. Question options: Horizontal price fixing Vertical price fixing Exclusive dealing Dual distribution

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Marketing Management: Maintain the company list prices on its shoes

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Marketing Management: Maintain the company list prices on its shoes

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