Location: Jordan -Amman, SO that company products are transported by road to the Middle East, There I have a plan I want to follow the order and important
This document explains the details of your assessment, please read it carefully.
Module learning outcomes:
- Understand the purpose and key parts of a business plan
- Know how strengths, weaknesses, opportunities and threats impact a business
- Know how to access sources of finance and be able to construct and interpret financial forecasts
- Know what makes an effective business plan
Assignment Title: Introduction to Business
This assignment requires that you demonstrate that you can:
- Understand business theory and concepts
- Able to apply theory and concepts to different types of businesses
- Able to analyse the implications for businesses
- Able to offer an opinion or make a judgement
Assignment Instructions:
For this assignment you need to submit an individual, 2500 word business plan and group presentation detailing your business idea. Use the following details to help structure your business plan.
Business idea important
- Give a detailed explanation of the goods or services your business plans to provide
- Include: product, prices, sizes, type of service and deals/ offers
- Logo, reasons for your business name and design
Market important
- Market size important
- Statistics and encouraging factual research to justify your reasons for opening
- Market segment important
- Explain you reasons
- Main competitors important
- Strengths : product, price, place & promotion
- Weaknesses : product, price, place & promotion
- How will you different from your competitors (give a list of ideas)
Research important
- Range of Primary research - results should be analysed
- Range of Secondary research -results should be analysed
Legal structure important
- Which legal structure have you decided to choose? Explain your reasons why (justify)
Location more important and explain why to choose that location
- Where have you decided to locate your business and why (justify)
Human resource not important
- Number of employees you plan to employ
- Job title
- Description of their daily responsibilities
- Contract arrangements
- Qualifications/ skills
- Wage, reasons why
Finance important
- Details of your chosen sources of finance (short and long-term)
- Give reasons for your choice over others (justify)
Costs important
- List of start-up costs
- Fixed and variable costs
Budget - produce the following: important
- Sales budget
- Cost budget
- Production budget
- Analyse each budget (one paragraph each)
Financial forecast - produce the following: important
- Break even chart
- Cash flow forecast
- Analyse each chart (one paragraph each)
SWOT analysis important
- Complete a detailed SWOT of your business. Be specific and realistic