Locate online advertisement for a psychotropic medication


Assignment task:

Read the Fine Print

1. Locate an online advertisement for a psychotropic medication.

2. Answer the following questions:

a. What messages are these ads trying to get across? What do they claim or make you think that the drug can do? b. What is the drug intended to do? c. What audience is the advertisement targeting? How can you tell? d. How clear are the side effects of the drug? e. What is your opinion of marketing drugs in this way? Is it positive or negative? Explain your reasoning.

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