Question I: You have been tasked to conduct an online survey with 1200 Canadians about grocery shopping. Create a screener for your survey to ensure that you are only getting responses from the targeted group. Please explain how your screener will ensure you are getting respondents from the targeted group?
Question II: List 2 advantages of using a longer scale for a response set?
Question III: Out of all of the tasks what is the main, number one most important thing for an introduction to accomplish (think big picture)?
Question IV: List 2 reasons psychographics are an important component of your survey.
Question V: What is the best way to ask gender on a survey assuming a standard questionnaire with the general population on a standard non-controversial subject?