Problem
Read Case Study "eBay Evolves," on pp. 771-774 of your text. Respond to the following.
• Part I: List and describe four different types of auctions.
• Part II: Contrast eBay's original business model with its current business model.
• Part III: What are the problems that eBay is currently facing? How is eBay trying to solve these problems?
• Part IV: Are the solutions eBay is seeking to implement good solutions? Why or why not? Are there any other solutions that eBay should consider?
• Part V: Who are eBay's top competitors online, and how will eBay's strategy help it compete?