Let's clear the cobwebs and remind ourselves about all those important marketing concepts that we have learned so well over the past years that we now need to put into practice in this capstone course. Unfortunately, in the eight week format, we don't have time to review them with you, so you will need to brush up on those you may not recall so easily. In this topic select ONE of the marketing principles you recall from prior MRKT courses. List that topic in the title of a new thread, then briefly explain it to your classmates.